Healthcare and wellness business strategy so your mission succeeds in market

Expect the exceptional

After partnering with us, our clients no longer struggle with unclear value propositions, inconsistent messaging, or disjointed teams. 

Instead, they:

  • Stand out from the crowd

  • Get everyone in their company on board with their mission

  • Grow their business in line with their values

  • Make an even bigger difference in people's health and happiness!

Keep reading for how our healthcare and wellness business strategy can help you get there, too.

Specialized consulting services

In every partnership, we offer expert advice across multiple specialities: health and wellness business strategy, marketing planning and execution, brand identity and management, user/customer/patient experience design, change management, messaging creation, team alignment, target audiences/customer segment identification, operational excellence, and revenue growth.


But the depth of our involvement is adjusted for your needs ↓

EnticEdge® Value Mapping

🗓️ One-Time Strategic Workshop

Get your team aligned around a solid foundation

  • What this is:
    A one-time series of guided workshops for your team and user/client interviews to define and align your team around your mission, vision, values, and differentiators. 

  • Best for:
    Companies seeking to establish or re-establish their strategic foundation and make sure everyone is aligned on     what they're doing, why they're doing it, who they're serving, and how they stand out. 

Options for working together

Strategic Advising

🗓️ Monthly, Weekly, or As-Needed

Access to expert guidance and industry expertise on your terms

  • What this is: 

    Monthly, weekly, or as-needed meetings to oversee your strategic progress, refine tactics, and tackle challenges as they come up.

  • Best for: 

    Stable businesses needing expert advice to fine-tune strategies.

Healthcare and Wellness Business Consulting

Case studies: Authentic edge in action

  • Brand Management & Operational Improvements

  • Leveraging a House of Brands for a B2B Brand

  • Value Discovery for a National Firm

Honored to be trusted by

For a full list of clients and references please email info@enticedge.com.

“EnticEdge facilitated clear alignment amongst our team, ensuring we're all on the same page and moving towards shared goals. This process not only improved our internal dynamics but also enhanced our effectiveness in delivering quality services to our clients.”

— Michael Delman | CEO & Founder at Beyond BookSmart

What makes EnticEdge different?

  • EnticEdge strives to provide actionable recommendations; that means our team dives in, learns, asks questions, and is proactive to advise in ways that mean the most to each client, especially in marketing for health and wellness

  • Strategy meets design and customer/patient experience every time. There’s no “send this over to creative” involved — EnticEdge offers seamless, integrated, de-siloed advising, and does not add in “admin memos” and other unnecessary expenditures.

  • Brands are essential and complex. Creating, leveraging, and managing brands is an important part of both legacy and growth. EnticEdge team members bring learnings from proliferating leading brands for more than 30 years.

  • EnticEdge is a boutique consultancy, so clients are not numbers, except our #1 priority!

Curious about partnering with us?